Cocoa And Chocolate
The Tree, The Bean The Beverage

INTKODUCTORY CO will be used to indicate the raw material, cacao seeds or beans ; it will also be used as a descriptive adjective for the tree, the butter and the shell. In this way we may reap an advantage from the seed of error, because the use of the two spellings will prevent any possible confusion between the raw material and the fmished product. The whole of the scientific world is with the writer on this question of spelling, but the world of trade is as conservative about names as it is about weights and measures, and slow to change without obvious monetary advantage. The manufacturer’s representative says convincingly to the grocer, “ I am sure this cocoa will piease your customers,” when referring to cocoa powder ; the broker says, “ Cocoa is up to-day,” meaning that cacao beans are liigher in price ; and the planter very genially says, “ Let us go into the cocoa,” when he wants you to see the cacao (not the coconut) plantation. There is little reason for the broker or planter to change the word ; they may even be excused a little irritation at what they probably regard as an unnecessary alteration. In this book the more scientific spelling is adopted, not from pedantry, but because the writer wishes to avoid the possibility of confusing any seeker atter knowledge.